Bush famously used scare tactics to convince voters to reelect him. First in defeating John McCain by alleging he had black love child, then against Kerry with the Swift Boat perfidity.

During the campaign, former President Clinton campaigned in support of Kerry and spoke out against such negative, pessimistic tactics:

“Now one of Clinton’s laws of politics is this: If one candidate is trying to scare you, and the other candidate is trying to get you to think; If one candidate is appealing to your fears, and the other one is appealing to your hopes; you better vote for one who wants you to think and hope…”

Of course, Bush’s tactics worked: McCain lost in the 2000 primary and Kerry lost in the 2004 election, despite one-time commanding leads for each.

Hillary took note. Here is her new campaign ad, released today on the eve of the Pennsylvania Primary:

Hillary depicts the image of numerous great former Democrats in her ad; FDR, Truman, and Kennedy. But is there any question her true mentors are Karl and W? It’s easy to pay lip service to the ideals of optimism — as she so forceful noted in her rebuke to the bitterness comments — but actions speak louder than words. This is cynicism, pure and simple; and a far cry from the “thought” and “hope” candidate her husband endorsed in 2004.

The quote speaks volumes. Of all the memorable statements made by the great Democrat Presidents she depicts in her ad, which does she choose?

Maybe I’m naive but I prefer the candidate who would have chosen this quote instead:

And — at this point — that isn’t Hillary.

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